HAVAS Red Middle East is a fully integrated public relations agency, helping brands thrive through creative communications, experiential moments, and influencer relations.
Adidas + Saudi Arabian Football Federation – Campaign
National football jerseys are usually launched by football icons. But when adidas entered a four-year partnership with the Saudi Arabian Football Federation (SAFF), they sought to pay tribute to the fans of the sport across the Kingdom – the true stars of Saudi Football.
Ferragmo 2025 Ramadan Content Creation
Ferragamo partnered with Havas Red Middle East to launch a Ramadan collection that redefined modern femininity in the Middle East, casting Emirati horse rider Marwa Al Hasmi in a cinematic story of grace, strength, and serenity set against the stillness of the desert.
Adidas – Campaign
We set out to inspire all women in MENA to embrace water
with confidence by introducing adidas’ first inclusive
swimwear line.
Pampers Joy Has Come Early – Campaign
Pampers partnered with Havas Red Middle East to launch Joy Has Come Early. A heartfelt campaign that reimagined lullabies as tools of emotional care for parents of premature babies.
Combining science, storytelling, and music therapy, the initiative brought comfort to families in NICUs across the UAE and reached 180+ countries through streaming platforms.
By blending empathy with innovation, Pampers turned a moment of vulnerability into a message of hope, strengthening its role as a brand that delivers care beyond products.
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