HAVAS RED LAUNCHES CRed — A GLOBAL PRACTICE HELPING BRANDS EARN CULTURAL AUTHORITY IN A CREATOR-POWERED WORLD

HAVAS Red Middle East today announced the launch of CRed, the agency’s global creator marketing practice designed to help brands earn true cred – the credibility that fuels influence in a creator-powered, community-led world. As the creator economy becomes more community-centered and embedded across the full customer journey, CRed formalizes HAVAS Red Middle East’s commitment […]
Dana Tahir Named First Arab Woman from the MENA Region to Serve as Jury President in Cannes Lions History

04 February 2026, Dubai-UAE: HAVAS Red Middle East today announced that its CEO, Dana Tahir, has been named Jury President for PR Lions at the Cannes Lions International Festival of Creativity, marking a historic first as the first Arab woman from the MENA region to serve as Jury President in the festival’s history. Dana’s appointment […]