HAVAS RED NETWORK APPOINTS DANA TAHIR AS CEO OF ITS MIDDLE EAST OPERATIONS
Today, the HAVAS Red Network, a global merged media agency micronetwork within HAVAS, announced the promotion of Dana Tahir to Chief Executive Officer, HAVAS Red Middle East, effective immediately. The appointment comes as the agency continues to accelerate its growth and expand its capabilities across the region, with Dana at the helm of its award-winning Dubai-based operations.
Cup of Corporate Comms: An Unfiltered Look at What Percolated in March
Some key themes dominated corporate communications globally in March — including that brands are rethinking where, and how they show up; DEI initiatives are facing regulatory scrutiny; employee listening is getting smarter; and ESG commitments are shifting.
Cup of Corporate Comms: A Look at What Percolated in January
Within are the key themes that dominated corporate communications news in January 2025.
CUP OF CORPORATE COMMS: A LOOK AT WHAT PERCOLATED IN NOVEMBER
These are the key themes that dominated corporate communications news in November 2024. These insights feel especially timely as we reflect on the year in HAVAS Red’s 2024 Word of the Year and look ahead to the trends and priorities shaping next year, explored in our newly released Red Sky Predictions 2025.
2024 WORD OF THE YEAR
2024 felt like another year in a pressure cooker, with the lid rattling and steam rising as the world grappled with everything from geopolitical unrest to climate crises to the unrelenting noise of digital life. Against this backdrop, we wanted to pick a Word of the Year (WOTY) that encapsulates the intensity, polarization and fiery emotions that defined this year.
RED HAVAS MIDDLE EAST WORKS WITH ADIDAS TO DEBUT ADIZERO DESERT RUNNER COLLECTION WITH A UNIQUE ART PIECE
adidas has launched its much-anticipated Adizero Desert Runner collection, a stunning tribute to the very essence of the region: the desert. To celebrate the launch of this exclusive running shoe — crafted with the regions rugged beauty at its core — the brand partnered with HAVAS Red to unveil its first-ever anamorphic art piece in the UAE. Created by globally renowned American artist David Popa, the expansive 100-meter-wide anamorphic art piece in Sharjah’s Al Madam area pays homage to the boundless potential of the desert and the spirit of the modern runner.